Digital Marketing

1. Digital Marketing – Introduction, Importance

2. WordPress 

• Dashboard Overview
• Pages, Plugins, Medias
• Service-Based Websites
• E-Commerce Websites
• Blogs

3. Social Media 

1. Facebook 
   • Introduction to Facebook Ads
   • Types Of Facebook Ads –
   • Brand Awareness
   • Reach
   • Traffic
   • Engagement
   • App Installs
   • Video Views
   • Lead Generation
   • Messages
   • Conversions
   • Catalog Sales
   • Store Visits
2. Instagram 
   • Organic Growths
   • Instagram Advertising     
3. Google 
   • Search Ads
   • Display Ads
   • Shopping Ads
   • Video Ads

4. SEO (Search Engine Optimization)

• On-page SEO
• Off-Page SEO
• Technical SEO
• Local SEO
• Website Audit

5. Content Writing 

• Web Content
• Blogging
• Social Media Content
• Ads and Sales Copies

6. Canva Designing 

• Dashboard Overview
• Logos
• Website designs
• Instagram & Facebook Posts

7. Project Work

• We expect some basic understanding of English.
• No age restriction.
• Basic writing and reading skills.

• We expect students must have basic understanding of windows fundamental. However No academic qualification restriction.

• This course is targeted for students who are preparing for the jobs in different marketing companies.
• The candidate planning for job in print and publishing press.
• The enterprise and small level news editor and newspaper designer.
• The peoples who want to involve in photography and photo editing.
• Different types of designers(logo, pattern, Cover etc).